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A print ad designed to instill a good feeling in the reader. Very fun copy at the top of the ad (written by one of my group members), with a wonderful feel-good headline right underneath. The copy at the bottom of the page details our trade promotion, and is pretty much your generic offer. I went with a very clean layout, since it was for business, but I was advised by one of our instructors that it could use a bit more punch; thus, the alternate ad (see the sidebar for a link).
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